Student College Ko Eliminate Kis Point Par Karta Hai?
HEGS Observation 002 Pichhliobservation mein maine ek thought share kiya tha: Students college choose karne se pehle colleges eliminate karte hain. Lekin uske baad mere mind mein ek aur important question aaya: Student kisi college ko eliminate exactly kab karta hai? Kya tab, jab fees zyada dikhti hai? Kya tab, jab placement convincing nahi lagti? Kya tab, jab website weak hoti hai? Ya tab, jab counsellor se baat karne ke baad bhi trust build nahi hota? Mujhe lagta hai iska answer kisi ek factor mein nahi hai. Elimination Ek Bada Decision Nahi, Chhote-Chhote Doubts Ka Result Hai Higher education marketing mein hum aksar student journey ko kuch is tarah dekhte hain: Ad → Lead → Call → Visit → Admission Lekin student ki actual journey shayad itni straight nahi hoti. Imagine karo. Ek student Instagram par institute ka ad dekhta hai. Creative achha laga. Click kiya. Website open ki. Course mil gaya, lekin placement ka convincing proof nahi mila. ...